Diversal - daBlog

From the time that I was young, the Oscars never really piqued my interest. I always felt like it was something for old white people and that's it, tbh.

But now that I'm older and the awards are diversifying a bit more, my level of interest is up there now.

 

So for the first time in ever, I actually sat down and watched The Oscars. My personal fan favorite top pick was Jordan Peele's suprise hit movie, GET OUT.

 

This year, the Oscars had not one, but TWO elephants in the room. Those elephants consisted of

 

1) The Me too/Times up Movement

2) The continuing talk of the lack of diversity within the culture of the Oscars.

 

Jimmy Kimmel did an excellent job as host and tackled the Times up Movement as soon as his opening monologue started and several actresses gave their own piece on their experiences through out the night.

 

The Oscars also used their platform to shed light on and discuss other politics going on in the world, including: Gun control, The dreamers, and racism.

 

Overall, it was a great night for Hollywood and there were mostly good vibes only through out.

 

There was a moment for which Emma Stone is getting "Dragged" as we say these days, though.

 

After announcing the nominees for Best Director, Stone went out of her way to point out the fact that there were 4 male nominees against 1 female nominee. The issue that stands in this is that 2 of the male nominees were minorities (Jordan Peele- Black| Guillermo Del Toro- Mexican). Minorities, especially blacks and hispanics, have historically had the least amount of representation through the entire 90 year tenure.

 

People are saying this is peak white feminism. A branch of feminism that surrounds the idea of white women only looking out for their own "opression" and not women in general.

 

That being said, Its dope to announce that the biggst award of the night, "Best Picture", went to Del Toro for his film "The Shape Of Water".

 

One of the other bigger awards went to Jordan Peele for Best Screenplay.

 

So though, there are still strides to be made in the category of diversity, its good knowing that progress is being made.

 

Apart of this progress is also including more diverse people on the voting board for the academy awards. There was a 20% rise in the amount of people of color being added to the board, including a spike in black women specifically.

 

We hope that as the years go on, there will continuously be growth and room for more diversity at the awards ceremony.

 

thanks for tuning in as always, peace and much love!

 

-Max Ataraxis

Feedback. The actual definition of feedback is information about reactions to a product, a person's performance of a task, music, etc. The ultimate purpose of feedback is so that it can be used as a basis for improvement on their craft.

 

Feedback is not subjective to just one type of artist. Musicians need feedback on their songs. Painters need feedback on their paintings. Writers need feedback on their writing. You get the point. 

 

It seems though, that many do not get feedback for one reason or another. Something that I've noticed, especially with really talented artist, is that people wont get feedback on their work because people already assume they know its amazing. This leads to many talented artists quietly dealing with a crippling self doubt that no one would even know was happening in their head. So I encourage everyone out there to let all their talented friends know that their work is good and why it is good, too!

 

Tell them exactly what you like about it and I promise you will make their day. People will sometimes lose their creative passions because of a crippling self doubt. You can have a artist destined for greatness who just gives up because of the crippling self doubt that sets in when your making art. For me, it comes down to one question: Am I Delusional?

 

I will sometimes make a song and Ill think its one of the dopest songs ever! But then the crippling doubt sets in and I have to fight with the thought of, "Is this really good or am I just delusional?". Hearing someone say something postive about that song helps me in that I know if other people like it, then I'm not delusional. Because, you can make what YOU think is the greatest song in the world, BUT if NOBODY likes it? Like nobody at all?

Then you probably ARE delusional and though art is subjective, there is some truth involved if no one likes it. It just might not be that good or may need to be worked on some more. 

 

This leads me to my next point on feedback. Another reason people dont get feedback is because whatever their reviewing IS bad or not up to par with quality standards. Many people will opt to be yes men (women) and not tell the truth in order to save someone's feelings.

I believe that if you really are that person's friend, then you will be able to be honest with them. If their a true friend,  they will appreciate the honesty. Sometimes harsh criticism is necessary for growth. 

 

Feedback is essential for every type of artist. Im going to end on this note. Cardi B is one of the most popular new school rappers out right now, so, with that shes getting a lot of love! But with all that love comes twice the amount of hate. Contrary to popular belief, the trolls on the internet CAN get under these celebrities skin. Cardi B has talked about how the comments hurt her self esteem and makes her feel bad, but then she sees the FEEDBACK from her fans. The ones who send her good energy and talk postively about her. It doesnt matter how "Big" or underground you are. Feedback is an essential part to being a artist that is almost out of the artist's control. 

 

So take what I spoke on today and be mindful. Tell a artist you like that you love their stuff! Let them know exactly why and be genuine about it. I promise you, your going to make that artist's day. Also though, be sure to keep it real when necessary, too. No artist can prosper with longevity with yes people in the circle. Thank you so much for your time as always, and tune in for more good art based articles coming soon!

 

- Max Ataraxis 

Hello All!

Thanks for tuning in. Today, I want to talk about EPKs versus social media!

First things first. What IS an EPK? EPK stands for electronic press kit. It came about not long after the internet age started to revolutionze the music industry in the mid to late nineties. Before then, it was simply just press kits that were used.  You know , you hear about bands like Nirvana putting a demo cassette tape together with some physical band photos and maybe a hand written letter to the record companies?

 

The internet made this process so much easier!

 

So, what are the contents of a Electronic press kit?

EPK's normally feature a bio, audio clips, videos, photos, press, set list, basic technical requirements, and a calendar. Its the most efficient way for booking agents, record labels, etc to get the run down on who you are as a artist and what your needs are, should they hire you for a gig. These electronic press kits have been the staple to success for the past twenty or so years. Having all of this in one space at the click of a button is super beneficial and easy for everyone involved. Its no wonder it's been so popular for all these many years.

 

But we're starting to notice a transition in the culture.

 

Nowadays record labels are signing youtube and instagram sensations. They arent doing artist development anymore, and it seems like Press kits are even becoming obsolete to getting discovered and coming up in the industry.

 

The number one thing that a record label or booking agent will look for in the current generation is your social media following. How many followers does this person have? Have many likes per post are they averaging? How many people are actually actively interacting with this artist?

To them, all that translates to $$$$.

This is the reason that music artist such as Bhad Bhabie (who grew from internet fame after the infamous "Catch Me Outside Phrase" slipped out of her mouth at the tinder age of 13 on Dr. Phil) can be so successful with a major label backing.

Kids these days flock towards simplicity and nonsense. Its just how things are now, unfortunately.

 

To all my artist out there, though, dont be discouraged! Sure, nonsense and ignorance sell easier, but also you have to realize that its easier now than ever to put yourself on !

You can build a brand entirely off of social media. You can eat good and feed yourself and your family entirely off of social media! You can hate if you want to , but instagram models, for example, are having full fledged careers from the platform. You just gotta know how to play the game and Brand yourself.

 

So my advice to all upcoming artist is to invest time into building your social media presence. Get your vision together, so that when the time comes, you have a brand built via social media and a gameplan for when those who want to give you an opportunity, come about.

 

Are EPK's Dead? To an extent? yes. And I say yes, because social media is the new EPK. Everything that would be in a EPK can be found on your social media if executed properly.

 

That being said, I think having an official EPK on deck will actually impress labelheads, festival heads, booking agents, etc. It comes off as you being a artist who is serious about their craft.

 

Id like to reccomend sonicbids.com for any up and coming artist who want to put an EPK together. It's user friendly, and not only do they help you put a EPK together, but there are constant opportunities to apply for festivals, concerts, etc,etc using the platform.

 

Here is a link to sonicbids:

https://www.sonicbids.com/

 

 Hope you found this helpful, thanks for tuning in to Diversal!

 

-Max Ataraxis

 

Sunday, 18 February 2018 01:02

Hannah Rae Beale: Artist profile[ NEW MUSIC]

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Hannah Rae Beale is multi-talented vocalist and instrumentalist hailing from Frankfort, Michigan! I recently got put on to her music and I am so happy to have done so, because she truly is a powerhouse of talent!

 

She just recently released visuals for her song "MONSTER" and they are phenomenal! It is high standard quality! The acting was great between her and the guy playing her EX.  The cinematography of the video was beautiful and her outfits/style is on point.

 

She's calling it "The Anthem For Heartless Exes" and I can definitely hear that in the song!

Lyrics like "I F&$kIng Loved you but you never loved me" is something that a lot of people can relate to. This is one of those songs you leave on repeat for a good 2 -3 hours when you're in your feelings like that lol The production is beautiful and she flawlessly sings and meshes her vocals with the airy pop production of the beat.

 MONSTER VIDEO

Definitely be sure to stay tuned to see what else she has in store by giving her facebook music page a follow below!

 

Facebook Music Page

 

Peace and Much Love

-Max Ataraxis

Friday, 16 February 2018 17:15

Farma Wes: Artist Profile

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I first got hip to Farma Wes by my boy Wrighteous aka Tyler Wright. It was the song Feng Shui that put me on and I loved it. Had a melodic dope chorus that sampled a old school song and definitely got stuck in your head. The verses were hard too!

The visuals were amazing. I loved all of the anime style graffiti and murals that were present in the video. It really felt personal and like you were getting to really know what his interest and vibrations are.

 

That was way back in 2013. Fast forward to 2018, and my mans is still grinding! Hes released a whole arsenal of dope songs and visuals to go with the songs. If you take a look at his instagram, you can keep up with everything he has going on.

 

He's been performing all up and down the East coast in cities like New York and D.C, and in addition to continuing to release new music, he would like to start focusing on a career in film, as well.

 

Go ahead and take a look at the links below for all that fire !

 

Farma Wes:

Farmawes.com

Instagram.com/Farmawes

Soundcloud.com/FarmaWes

 

Tyler Wrighteous:
Instagram.com/Ninth_Nimbus

Soundcloud.com/TylerWrighteous

Wednesday, 31 January 2018 21:42

Logic: The Cultural Impact of "1-800-273-8255"

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Logic is a guy that Ive been a fan of for awhile ever since my ODU days back in 2011/2012, when his career really started taking off. I remember specifically, it was the song "Mind of Logic" that really put me on to him. In the music video for the song, he walks around New York City while rapping the lyrics to the song. The cinematography for the music video was stunning. On top of that, he had a young woman by the name of Camille Michelle Gray, Sing a rendition of the popular Kid Cudi song "Mr. Rager", for the hook. It immediately bought me in and I then began to search all of his music that was released at the time.

 

From that point on to now, it is wonderful to have seen Logic's fan base grow the way it did. With each release of mixtapes and albums, he gained more and more traction. Its really dope to be able to watch a artist grow from just a local DMV artist to being the internationally known super star that he is today.

 

His latest album, Everybody, was a album that tackled a lot of political and social justice type idealogies: Racism, Poverty, anxiety, and depression. All things that real life people deal with on a daily basis. I believe that is what made this album so succesful was its reach to so many demographics.

 

In a era where artist such as Lil Pump, for example, can have a hit record repeating the same meaningless words over and over? Its easy for a rapper these days to just take the easy way out and aim for the big bucks with minimal amount of effort. Not Logic, though. He dares to be different and I think thats what his fan base loves most about him. Its why he has such a devout fan base. 

The grammys this past week ended with a performance from Logic, Alessia Cara, and Khalid, and it was probably the most powerful performance of the night, along with Kesha's PRAY performance. 

 

This song was phenomenal for the culture. I wont lie, I didnt know what that number was until I went on rap genius to have it deciphered. I know I'm not the only one who was unaware. This song educated so many people to the point that even if you dont need the number yourself, perse, I guarantee you, theres someone you know; someone you hold near and dear to your heart, who DOES need it.

 

According to the national suicide hotline statistics, calls to the hotline went up 27 percent, the day the song dropped. The trend continued and he traveled the world spreading the postive message of this tune. This song is LITERALLY saving lives.

 

I love the fact that Logic recognizes this song as the most important song that he has ever written. With all this newfound SUPERSTARDOM (Cause he was a star before but after that performance?!? hes a solidified SUPERstar) I cant wait to see all the good things he brings to the rap game and the world. 

 

Thanks for your ear as always! 

 

- Max Ataraxis

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